Bits & Bytes: Domain name cybersecurity - Current trends and strategies for brand protection

4 January 2024

Allen & Gledhill Partner Dr Stanley Lai, SC, Senior Associate David Lim and Associate Justin Tay contributed an article titled “Domain name cybersecurity - Current trends and strategies for brand protection” to Bits & Bytes, a monthly online bulletin hosted on the website of the Centre for Technology, Robotics, Artificial Intelligence and the Law (TRAIL) at the Faculty of Law, National University of Singapore.

Domain names, the identification framework on which the whole internet depends, have come to be invaluable digital assets to businesses seeking to offer goods and services online, through proper identification and access. It is critical to safeguard domain names from being used as avenues for the propagation of malicious cyberattacks, which have grown in frequency and sophistication in recent years.

The article discusses the current trends in cyberattacks and digital exploitation which pose a pressing concern to businesses, both from a commercial and legal standpoint. It also offers practical strategies to enhance digital security and protect brand identity in the virtual realm.