US$3 million series seed round investment in Meiro Pte. Ltd. led by Wavemaker Pacific 4, L.P.
Allen & Gledhill, as transaction counsel, advised Wavemaker Pacific 4, L.P. (“Wavemaker”), who led the US$3 million series seed round investment in Meiro Pte. Ltd. (“Meiro”).
Meiro is a Singapore-headquartered customer data platform which helps brands use customer data to significantly improve customer experience and marketing campaign performance, empowering brands to gain a holistic understanding of customer preferences and behaviours across various touchpoints and ultimately maximising customer satisfaction and business profitability.
Advising Wavemaker was Allen & Gledhill Partner Nicholas Soh.